The restaurant industry has seen a downward trend in traffic in 2017. The hardest hit segment as the end of the year approaches has been quick service restaurants. Earlier in the year, this segment was able to maintain modest growth while other segments experienced declines.
What Does This Mean?
So, what is behind this decline? Consumers are bored with the same old food choices they find at quick service restaurants, and they aren’t happy about the value they are receiving for the prices they are paying. The good news is that during the last quarter, Asian restaurants were among the very few types of restaurants that continued to grow and experience the highest gains in traffic in this segment.
Many Asian restaurants are satisfying the needs of today’s consumers. Their menu offerings provide a variety of fresh and healthy choices that aren’t available at other quick service restaurants. Consumers are getting more value with their meals, especially when they can take advantage of different promotions throughout the year.
Why Samurai Sam’s®?
If you have been thinking about buying a restaurant franchise, Asian food might be the better choice. With delicious food that is fresh and healthy, and custom made-to-order offerings that keep customers coming back, Samurai Sam’s should be at the top of your list when choosing a restaurant franchise to purchase. Samurai Sam’s Teriyaki Grill® sells the type of food that today’s consumers want.
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